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    <title>Silver Bullet Selling Payday Podcast</title>
    <link>http://www.silverbulletselling.com</link>
    <description>Tips and ideas on applying the Silver Bullet Selling Methodology -- a six-step guide to the tactical side of consultative selling.</description>
    <copyright>Copyright 2008 Silver Bullet Selling</copyright>
    <managingEditor>ga@outsellconsulting.com (G.A. Bartick)</managingEditor>
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    <itunes:author>G.A. Bartick</itunes:author>
    <itunes:summary>The Silver Bullet Selling Payday Podcast delivers practical tips on consultative selling. It walks you through a step-by-step process for increasing sales by working smarter, not harder.</itunes:summary>
    <itunes:subtitle>Practical tips and ideas on consultative selling and sales effectiveness.</itunes:subtitle>
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      <itunes:name>G.A. Bartick</itunes:name>
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      <title>Sales Reality Edition</title>
      <description><![CDATA[In what is a challenging sales environment for some, G.A. offers a few practical tips to get in front of more prospects now including advice on making your prospecting efforts more focused and effective.]]></description>
      <pubDate>Fri, 21 Aug 2009 10:51:41 GMT</pubDate>
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      <itunes:author>G.A. Bartick</itunes:author>
      <itunes:summary>Sales Reality Edition</itunes:summary>
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      <title>Addressing Concerns Pt. 4</title>
      <description><![CDATA[Today Paul and G.A. continue with the discussion on Addressing Concerns, focusing on drawing out additional concerns and addressing the primary concerns. G.A. goes through his five secrets of addressing concerns, which are:

1. There will always be concerns 
2. Know the concerns are before the buyer does. 
3. The more people talk about concerns the less anxiety they will have about them. 
4. The person asking the questions is in control. 
5. You can’t overcome every concern.]]></description>
      <pubDate>Tue, 04 Aug 2009 07:02:22 GMT</pubDate>
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      <itunes:author>G.A. Bartick</itunes:author>
      <itunes:summary>Addressing Concerns Pt. 4</itunes:summary>
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      <title>Addressing Prospect Concerns Part 3</title>
      <description><![CDATA[Third installment talking about Addressing Concerns. This episode covers the “Restate and Cushion” to help you listen and understand the prospects concerns more effectively. Most importantly, Restate and Cushion helps your prospect know that you understand their concerns.]]></description>
      <pubDate>Tue, 04 Aug 2009 06:54:47 GMT</pubDate>
      <itunes:duration>00:15:18</itunes:duration>
      <itunes:author>G.A. Bartick</itunes:author>
      <itunes:summary>Addressing Prospect Concerns Part 3</itunes:summary>
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      <pubDate>Tue, 04 Aug 2009 06:54:34 GMT</pubDate>
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      <itunes:author>G.A. Bartick</itunes:author>
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      <title>Listen and Clarify Your Prospect's Concerns</title>
      <description><![CDATA[Listening, then clarifying the prospects concerns is a common trait among top sales performers. Paul and G.A. discuss clarifying questions that generate a discussion about prospect concerns so you can better overcome them.]]></description>
      <pubDate>Wed, 01 Jul 2009 05:36:55 GMT</pubDate>
      <itunes:duration>00:14:00</itunes:duration>
      <itunes:author>G.A. Bartick</itunes:author>
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      <title>The Tailored Solution: Most Common Concerns</title>
      <description><![CDATA[You might think there's a long list of common concerns voiced by prospects during sales calls. After interviewing thousands of sales pros, we found that the list could be distilled down to eight.]]></description>
      <pubDate>Wed, 17 Jun 2009 22:48:35 GMT</pubDate>
      <itunes:duration>00:15:25</itunes:duration>
      <itunes:author>G.A. Bartick</itunes:author>
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      <title>Tailored Solution: Presenting The Details</title>
      <description><![CDATA[In this episode of the Silver Bullet Selling Payday Podcast Paul and G.A. review the final part of the Tailored Solution Step and that's presenting the details of the Tailored Solution to your prospect.]]></description>
      <pubDate>Fri, 05 Jun 2009 12:43:59 GMT</pubDate>
      <itunes:duration>00:24:54</itunes:duration>
      <itunes:author>G.A. Bartick</itunes:author>
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      <title>The Tailored Solution</title>
      <description><![CDATA[The Tailored Solution is your opportunity to present to your prospect what you believe will get them from the current situation to the desired situation. And how you communicate the Tailored Solution is critical in moving you closer to the sale.]]></description>
      <pubDate>Fri, 15 May 2009 12:08:22 GMT</pubDate>
      <itunes:duration>00:16:13</itunes:duration>
      <itunes:author>G.A. Bartick</itunes:author>
      <itunes:summary>The Tailored Solution</itunes:summary>
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      <title>The Discovery Summary</title>
      <description><![CDATA[Listen in on the May Day episode of the Payday Podcast as G.A. and Paul talk about generating buying momentum with the Discovery Summary. G.A. and Paul have met in the Garden State of New Jersey to talk about what to get their mother for Mother's Day (which is May 10, by the way), and to tape the May Day episode of the Pay Day podcast.]]></description>
      <pubDate>Sat, 02 May 2009 11:55:38 GMT</pubDate>
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      <itunes:author>G.A. Bartick</itunes:author>
      <itunes:summary>The Discovery Summary</itunes:summary>
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      <title>The Discovery Process</title>
      <description><![CDATA[Discovery is the heart of the Silver Bullet Selling Process. Discovery lays the foundation required to build a solid Tailored Solution. During Discovery, listen to clearly understand your clients needs rather than listening to respond. There's a big difference.]]></description>
      <pubDate>Fri, 17 Apr 2009 04:14:37 GMT</pubDate>
      <itunes:duration>00:15:10</itunes:duration>
      <itunes:author>G.A. Bartick</itunes:author>
      <itunes:summary>The Discovery Process</itunes:summary>
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